The Save Soil movement, spearheaded by spiritual leader Sadhguru, has gained significant traction in recent years, drawing attention to the critical issue of soil degradation. With endorsements from influential figures such as the Dalai Lama and Prime Minister Modi, Sadhguru and his followers at the Isha Foundation have embarked on ambitious campaigns to combat soil degradation and raise awareness globally.
As one-third of the world’s soil faces degradation due to unsustainable land management practices and climate change, the consequences are severe, impacting vulnerable communities and threatening global stability. The initiative aims to reach at least four billion people, advocating for sustainable soil management practices and policy changes to address the crisis.
Through a multi-continental motorcycle journey, Sadhguru has drawn attention to the cause, engaging with policymakers, farmers, and consumers to promote healthy soil practices. With support from cultural figures, business leaders, and climate experts, the Save Soil movement has become a global phenomenon, with a focus on educating and mobilizing individuals to take action.
While progress has been made in raising awareness, the mission to preserve soil biodiversity and avert food crises remains ongoing. The campaign continues to push for policy changes, consumer education, and global advocacy to address the urgent issue of soil degradation and ensure a sustainable future for all.
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