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Parking app utilized by Little Rock and Fayetteville discontinues offering cannabis incentives


ParkMobile, a national parking service provider that operates in cities across the country, recently removed cannabis products from its rewards program. The company, which allows users to pay for parking through a smartphone app, had been offering products from Five CBD, containing hemp-derived CBD and THC, through a rewards program managed by Nift. An email promoting these products sparked controversy, leading anti-marijuana group Smart Approaches to Marijuana to criticize the promotion as a “free drugs campaign.”

After pressure from the anti-marijuana group, ParkMobile announced the removal of cannabis products from its rewards to prioritize public health and safety. Smart Approaches to Marijuana also called on ParkMobile to make a donation to a safe driving campaign and condemn psychoactive drug use. The organization has a history of involvement in cannabis politics in Arkansas, opposing recreational and medical marijuana initiatives in the state.

While ParkMobile has removed cannabis products from its rewards, the issue raises broader questions about the commercialization and normalization of psychoactive drugs. The products in question contain psychoactive THC, legalized by Congress in the 2018 Farm Bill. ParkMobile is available in numerous cities across the country, including Little Rock and Fayetteville, where city officials expressed support for the company’s decision to eliminate cannabis rewards.

Overall, the controversy surrounding ParkMobile’s rewards program highlights the ongoing debate around cannabis products and public health concerns. The company’s response reflects a commitment to prioritizing the well-being of its customers and communities.

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Photo credit arktimes.com

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